Who we are…
- a scientific market research and consultancy company for the development and optimization of products, brands and prices within the competitive environment.
- an inter-disciplinary team of experts consisting of statisticians, sociologists, psychologists, computer scientists, economists and communication experts.
What we do…
- Quantification of existing potential using a reliable, conjoint-based market forecast model, segmentation, image and positioning analyses, customer satisfaction and qualitative market research.
What we offer…
- guaranteed academic back-up: a scientific advisory panel of internationally recognized professors oversees the methods. Chairman of the committee: Prof. Dr.Oliver Kaul.
